About Us

Meet the founders


A functional medicine certified health coach, Dean works with clients to improve every aspect of their health. His passionate approach has helped people improve their skin, chronic anxiety, insomnia and reduce body fat; all through natural methods. Dean became immersed in health and fitness after a knee injury ended an extremely promising sporting career, and his daughter was diagnosed with a severe nut allergy. Since then, Dean has co founded The Clean Living Company and has continually committed to taking his, and others health to a new level, leading by example along the way.


George strongly believes that life biggest investment is health and fitness and lives by motto ‘health is the new wealth’. He co-founded The Clean Living Company, now a leading health food company across the UAE. George aims to leave an impressive legacy behind by helping people become the best versions of themselves , through well informed lifestyle choices which leads to a happier future.